I'm Baqir. I run Google Ads for businesses that want enquiries, not reports.

Google Ads specialist based in Alor Setar, Kedah. 8 years in performance marketing, 20+ Google Ads accounts managed, and 8M+ in ad spend across Google, Meta and TikTok.

Portrait of Baqir, Google Ads specialist

Why Google Ads, and why tracking first

I have spent 8 years running paid ads on Google, Meta, LinkedIn and TikTok, on the agency side and in-house, for businesses in Malaysia and Singapore.

The pattern I kept seeing was simple. An account would look healthy in the dashboard while the owner said the phone was quiet. Usually the problem was not the ads. It was that nobody was counting the right thing. Clicks were tracked. WhatsApp chats and calls, where most Malaysian enquiries actually happen, were not.

So I start every account the same way: make sure every call, WhatsApp tap and form is tracked, then tune the campaigns. It sounds obvious. In the 20+ businesses I have reviewed, most were either running Google Ads with the basics set up wrong, or had never run Google Ads at all.

What I do, and what I don't

I do

  • Google Ads: Search, Performance Max and Shopping
  • Google Business Profile setup and management
  • SEO and GEO for search and AI answers
  • Meta Ads, landing pages and social media, when they fit
  • Conversion tracking with Google Tag Manager and GA4

I don't

  • Guarantee rankings or AI citations. Nobody can.
  • Lock you into a contract
  • Keep your ad account or data from you
  • Hand your account to a junior you never meet
  • Take more than 2 new clients a month

Experience

  • 20+Google Ads accounts managed
  • 8M+ad spend managed across Google, Meta and TikTok
  • 8 yearsin performance marketing, agency-side and in-house
  • MY + SGclients in Malaysia and Singapore

Platforms

Google Ads, Meta Ads, LinkedIn Ads and TikTok Ads. Google Tag Manager, GA4 and Looker Studio for tracking and reporting.

Background

Agency and in-house experience in Malaysia and Singapore. BBA (Hons) Islamic Finance, UniKL Business School.

Brands I have run ads for

  • Camp Beaumont
  • Gebbu Cattery Spa and Hotel
  • ammákase
  • Vista Eye Specialist
  • Rang Mahal
  • The Solitaire Co
  • The Porsche Lover
  • PlayFacto School

How I work

Baqir at his desk working on a Google Ads account
  1. Audit and track

    I review your account, website and how enquiries reach you. Then I set up tracking for calls, WhatsApp taps, forms and sales, and test each one.

  2. Build the structure

    Campaigns split by service and location. Keywords researched in English and Bahasa Malaysia, plus Chinese where it matters. Ads that match the page they land on.

  3. Launch and tune weekly

    Every week I check search terms, add negative keywords, adjust bids and budgets, and pause what does not bring enquiries.

  4. Report and plan monthly

    A plain-language report and a 30 to 60 minute call: what you spent, what came back, and what we change next month.

Want me to look at your account?

Free audit. Written findings and a fix list within 2 working days. No contract.

Free audit WhatsApp